Marketing Technology

Smart Jacket powered by Jacquard Technology

Orchestrating these diverse technologies to provide a more responsive, real-time customer experience is the goal, ‘Google and Levi’s’ want to achieve in the next five years. Relying on the Internet of Things to bring greater connectivity with real time support based on customer preferences is the goal. Machine learnings’ predictive strengths as a technology are being used to solve constraints challenges, better personalise customer experiences and improve travel management.

One could look at these innovations from a technology giant Google, but coming this from a garment company is the real eye opener. Imagine smartness in shoes, bags, accessories and lifestyle products. Our world is changing very fast, and it’s important for every organisation to match it up.


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