Marketing Technology

The Samsung Safety Truck

Samsung Electronics in Argentina unveiled to the public the first-ever Samsung Safety Truck, a technology for trucks which seeks to prevent road accidents while overtaking a vehicle in front of you.

Most of these accidents occur on two-lane roads and particularly in situations of overtaking, so this kind of technology could indeed prove something of a boon for drivers. An added advantage of this is that it may reduce the risk of accidents caused by sudden braking or animals crossing the road.

The Samsung Safety Truck leverages two built-in front cameras and a specially-designed Ingematica transportation software platform to capture and transmit a picture of the road ahead, enabling trailing vehicles to evaluate more accurately passing potential and make more informed driving decisions. Each picture is made available to nearby drivers through a high-quality display composed of four Samsung OH46D video walls. Designed to be dust-proof and waterproof, the OHD Series video walls are IP56 certified for superior performance against even the most challenging environmental conditions, ensuring a clear picture regardless of the road or weather. There’s even a night vision mode to allow the system to be fully functional after sunset.

This could revolutionize road safety and curb plenty of accidents from taking place.

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