Marketing Technology

Carlsberg Friendtastic Interactive Machine

The Carlsberg Friendtastic Machine is all about celebrating friendship. It puts to test the ‘closeness’ of friendship and rewards true friends with an ice cold Carlsberg.

This one-of-a-kind vending machine gives friends a chance to strengthen their ties and camaraderie in a fun way, while also being rewarded with ice cold Carlsberg beers.

This machine scales up its difficulty level to match the number of people playing. It is an epic version of touch screen arcade games but with a unique Carlsberg twist. With a minimum of 2 and supporting up to 5 players, this is an ultimate dexterity arcade game which requires players to closely coordinate with each other in order to accomplish all 3 fun challenges.

A can of ice cold Carlsberg will be dispensed to each player as soon as the group completes the game successfully. What’s more, lucky friends did even win themselves surprise gifts in addition to beer.


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